ANALISIS KOMUNIKASI HUMAN RESOURCE DALAM MENINGKATKAN KUALITAS KINERJA KARYAWAN DI ERA TRANSFORMASI DIGITAL(Studi pada Kantor PT. Air Minum Bandarmasih Perseroda Banjarmasin)
DOI:
https://doi.org/10.64788/jpem.v1i2.7Keywords:
Komunikasi Human Resource, Kualitas Kinerja Karyawan, Transformasi Digital, Komunikasi Organisasi, Studi KualitatifAbstract
Penelitian kualitatif deskriptif ini bertujuan untuk menganalisis penerapan komunikasi Human Resource (HR) dalam meningkatkan kualitas kinerja karyawan di era transformasi digital pada PT. Air Minum Bandarmasih Perseroda Banjarmasin. Data dikumpulkan melalui observasi, wawancara semi-terstruktur dengan satu manajer SDM dan lima karyawan yang dipilih secara purposive, serta dokumentasi. Hasil penelitian menunjukkan bahwa komunikasi HR diterapkan secara hibrida melalui kombinasi media langsung (rapat dan sosialisasi) dan media digital (aplikasi internal, WhatsApp group, e-mail, serta surat internal). Komunikasi ini tercermin pada indikator keterlibatan, kepatuhan kebijakan, retensi, akurasi informasi, dan responsivitas yang mendukung kualitas hasil kerja, kuantitas, ketepatan waktu, efektivitas, tanggung jawab, serta kerja sama karyawan. Kendala utama yang ditemukan adalah perbedaan pemahaman informasi akibat saluran komunikasi yang belum terintegrasi secara konsisten. Penelitian ini merekomendasikan penguatan sistem komunikasi internal yang terstruktur, pengoptimalan media digital, serta peningkatan koordinasi antar-divisi secara berkelanjutan.
Downloads
References
Aguinis, H. (2019). Performance management (Fourth edition). Chicago Business Press.
Alrousan, A., AlOqaily, A. N., & Tawalbeh, J. (2025). Enhancing Organizational Effectiveness Through Digital HR Transformation. Journal of Posthumanism, 5(5), 1463–1481. https://doi.org/10.63332/joph.v5i5.1519
Armstrong, M. (with Taylor, S.). (2023). Armstrong’s Handbook of Human Resource Management Practice: A Guide to the Theory and Practice of People Management (16th ed). Kogan Page, Limited.
Bakhtiar, A., Nugraha, A., Suliantoro, H., & Pujotomo, D. (2023). The effect of quality management system (ISO 9001) on operational performance of various organizations in Indonesia. Cogent Business & Management, 10(2), 2203304. https://doi.org/10.1080/23311975.2023.2203304
Br Brahmana, D. A., & Sitepu, E. (2020). POLA KOMUNIKASI ORGANISASI DALAM PENINGKATAN KINERJA PEGAWAI DI KANTOR LURAH GUNG LETO KECAMATAN KABANJAHE. 5(2). https://jurnal.universitasdarmaagung.ac.id/socialopinion/article/view/771
Creswell, J. W. (2018). Research design: Qualitative, quantitative, and mixed methods approaches (5. ed., [Nachdr.]). SAGE Publ.
Dessler, G. (2024). Human resource management (Seventeenth edition, global edition). Pearson.
Djunaedi, D. (2025). Digital Transformation and the Strategic Role of Human Resources in Improving Organizational Performance. MSJ : Majority Science Journal, 3(1), 123–134. https://doi.org/10.61942/msj.v3i1.275
Fatimah sari. (2022). Konvergensi dan Manajemen SDM Media Lokal. Jurnal Komunikasi, 16(2), 239–252. https://doi.org/10.20885/komunikasi.vol16.iss2.art9
Fulialza, R. G., Rimbano, D., & Sutanta, S. (2026). Digital Transformation And Internal Communication In Improving Employee Performance: A Moderation Analysis Of Human Resource Competencies. EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi Dan Bisnis, 14(1), 925–944. https://doi.org/10.37676/ekombis.v14i1.8904
Gurbaxani, V., & Dunkle, D. (2019). Gearing Up For Successful Digital Transformation. MIS Quarterly Executive, 18(3), 209–220. https://doi.org/10.17705/2msqe.00017
Harliantara, Mr. (2016). KOMUNIKASI SIARAN INTEGRASI MEDIA KONVENSIONAL DAN INTERNET PADA PENYIARAN RADIO SWASTA. Jurnal Komunikasi, 10(2), 152–168. https://doi.org/10.20885/komunikasi.vol10.iss2.art4
Hasanah, F., & Destrity, N. A. (2024). From Awareness to Risk Prevention: Developing Messages for Crisis Communication During Pandemics and Infodemics. Jurnal Komunikasi, 19(1). https://doi.org/10.20885/komunikasi.vol19.iss1.art1
Humaizi, Prof. Dr. Drs., & Zulkarnain, Prof. Dr. I. (2024). Buku Ajar Pengantar Ilmu Komunikasi. PT. Media Penerbit Indonesia.
Imran, F., Shahzad, K., Butt, A., & Kantola, J. (2021). Digital Transformation of Industrial Organizations: Toward an Integrated Framework. Journal of Change Management, 21(4), 451–479. https://doi.org/10.1080/14697017.2021.1929406
Kane, G. C., Nguyen Phillips, A., Copulsky, J. R., & Andrus, G. R. (2019). The Technology Fallacy: How People Are the Real Key to Digital Transformation. The MIT Press. https://doi.org/10.7551/mitpress/11661.001.0001
Komalasari, N., & Djamaludin, D. (2020). Analisis Kualitas Kinerja Norma Standar Pedoman Kriteria (NSPK) dan Rencana Tata Ruang (RTR) Di Direktorat Kemitraan Agraria Tata Ruang Menggunakan Aplikasi Dashboard System. JURNAL TEKNIK INFORMATIKA UNIS, 7(1), 36–64. https://doi.org/10.33592/jutis.Vol7.Iss1.145
Konopaske, R., Ivancevich, J. M., & Matteson, M. T. (2023). Organizational behavior and management (Twelfth edition). McGrawHill.
Men, R. L., & Bowen, S. A. (2017). Excellence in internal communication management (First edition). Business Expert Press.
Miles, M. B., Huberman, A. M., & Saldaña, J. (2018). Qualitative data analysis: A methods sourcebook (Fourth edition). SAGE.
Pranawukir, I. (2021). PERENCANAAN DAN STRATEGI KOMUNIKASI DALAM MENINGKATKAN ADAPTIFITAS SUMBERDAYA MANUSIA DAN KEUNGGULAN KOMPETITIF LEMBAGA. Jurnal Pustaka Komunikasi, 4(2), 247–259. https://doi.org/10.32509/pustakom.v4i2.1635
Priyowidodo, G., Wijayanti, C. A., & Vidyarini, T. N. (2021). Digital-Based Media Organization Communication Strategy: An Ethnomethodology Study. Jurnal Studi Komunikasi Dan Media, 25(1), 1. https://doi.org/10.31445/jskm.2021.3272
Putri Priyono, A. T., Alba, A. M., Wasir, R., & Arbitera, C. (2024). Manajemen kinerja SDM kesehatan: Menjaga kualitas melalui sistem penilaian yang efektif. Indonesian Journal of Health Science, 4(6s), 871–882. https://doi.org/10.54957/ijhs.v4i6s.1252
Rahmawati, E., & Ubaidillah, H. (2023). Factors Affecting Employee Performance: A Quantitative Study. Academia Open, 9(2). https://doi.org/10.21070/acopen.9.2024.5322
Ramadhan, A. W., Gemilang, G. S., Pulungan, J. Z., Putra, R. D., & Arsyadona. (2024). Total Quality Management (TQM) dalam Meningkatkan Kinerja Operasional Perusahaan. Surplus: Jurnal Ekonomi dan Bisnis, 3(2), 449–450. https://doi.org/https://doi.org/10.71456/sur.v3i2.1323
Reis, J., & Melão, N. (2023). Digital transformation: A meta-review and guidelines for future research. Heliyon, 9(1), e12834. https://doi.org/10.1016/j.heliyon.2023.e12834
Saputri, N. A. (2025). Urgensi Kompetensi Komunikasi Pustakawan dalam Memberikan Layanan Sirkulasi di UPT Perpustakaan Universitas Janabadra Yogyakarta. 8(1), 1–21. https://doi.org/https://doi.org/10.20885/bpuii.v8i1.36893
Saunders, M., Thornhill, A., & Lewis, P. (2019). Research methods for business students (Eigth Edition). Pearson.
Saweho, F. F., Aprilia, I., Lusianti, & Situmorang, L. T. (2024). ANALISIS DAMPAK PENERAPAN MANAJEMEN KINERJA TERHADAP PENINGKATAN KINERJA PEGAWAI PADA PERUSAHAAN UMUM BADAN URUSAN LOGISTIK DIVRE SEMARANG DAN PEGAWAI NEGERI SIPIL KOTA SEMARANG, PROVINSI JAWA TENGAH. Jurnal Ekonomi, Manajemen Dan Akuntansi, 2(5), 385–399. https://doi.org/https://doi.org/10.572349/neraca.v2i5.1518
Sekaran, uma, & Bougie, roger. (2020). Research methods for business: A skill-building approach (Eight edition). Wiley.
Van Veldhoven, Z., & Vanthienen, J. (2022). Digital transformation as an interaction-driven perspective between business, society, and technology. Electronic Markets, 32(2), 629–644. https://doi.org/10.1007/s12525-021-00464-5
Vărzaru, A. A., & Bocean, C. G. (2024). Digital Transformation and Innovation: The Influence of Digital Technologies on Turnover from Innovation Activities and Types of Innovation. Systems, 12(9), 359. https://doi.org/10.3390/systems12090359
Verhoef, P. C., Broekhuizen, T., Bart, Y., Bhattacharya, A., Qi Dong, J., Fabian, N., & Haenlein, M. (2021). Digital transformation: A multidisciplinary reflection and research agenda. Journal of Business Research, 122, 889–901. https://doi.org/10.1016/j.jbusres.2019.09.022
Vial, G. (2019). Understanding digital transformation: A review and a research agenda. The Journal of Strategic Information Systems, 28(2), 118–144. https://doi.org/10.1016/j.jsis.2019.01.003
Yanti Krismayanti, Nisa Anjarsari, Sri Sundari, & Marisi Pakpakhan. (2024). Implementasi Manajemen Kinerja dalam Meningkatkan Efektivitas Kerja di Perusahaan Multinasional. Jurnal Cakrawala Akademika, 1(3), 970–986. https://doi.org/10.70182/JCA.v1i3.66
Yuliusman, Y., & Putra, W. E. (2020). MODEL HUBUNGAN ANTARA TQM, SISTEM REWARD, SISTEM PENGUKURAN KINERJA DAN KINERJA MANAJERIAL. Jurnal Manajemen Terapan Dan Keuangan, 9(03), 193–205. https://doi.org/10.22437/jmk.v9i03.12255
Downloads
Published
Issue
Section
License
Copyright (c) 2026 Muhammad Ihsanul Amin, Syahrani, Amalia Wahyuni (Author)
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
